Session notes approach

SEO Consulting Service

Our SEO Consulting Service gives your team a senior brain on call. We audit, research and document decisions, then hand you a roadmap you can actually execute.

Guidance first, execution optional. You keep control of the work while gaining the strategy most teams never get access to.

  • Senior consultant on every session
  • Written roadmaps and technical briefs
  • Keyword and content planning
  • Monthly review and Q&A calls
  • Templates your team can reuse

Free SEO audit • Guidance or delivery • Replies within 24 hours

What teams tell us first

Pain Points

Common blockers that lead marketing teams to book a consulting session.

Nobody owns SEO

Tasks are split between an agency, a developer and a content writer, and nobody is accountable for results.

We assign owners and a sequence.

Advice without priorities

An audit lists 400 issues and leaves you to guess what matters first.

We rank by impact and effort.

Content strategy by guesswork

Topics are chosen from opinion instead of search demand and buyer intent.

Roadmaps built on data.

Every recommendation is opaque

Your agency explains rankings in jargon, so you cannot challenge or verify decisions.

Plain language and evidence.

Technical debt nobody translates

Developers get vague tickets and the SEO fixes never get shipped.

Developer-ready briefs.

Not sure the retainer works

Months of invoices pass and the link between spend and revenue is still fuzzy.

We review it honestly with you.
Notes from every session

Our Service Inclusions

Four consulting blocks that repeat through the engagement, each one documented in writing.

What does the audit look at?

A full diagnostic of your site and market, delivered as a prioritized findings memo.

  • Crawl, index and architecture review
  • Core Web Vitals and server response
  • Content quality and thin page audit
  • Backlink profile risk check
How is the roadmap built?

We size demand and map each opportunity to a page, an owner and a realistic timeline.

  • Keyword clusters with intent labels
  • Page-by-page target mapping
  • Priority scoring by impact and effort
  • Quarterly milestones you can track
Do you brief our developers?

Yes. Technical recommendations arrive as clear tickets with acceptance criteria.

  • Step-by-step implementation notes
  • Schema and markup templates
  • Regression and QA checklists
  • Follow-up verification after release
What happens in the review session?

A monthly working call plus a written summary your team can circulate internally.

  • Progress against the roadmap
  • Blockers and decisions needed
  • Next month's priorities and owners
  • Open questions answered in writing
What consulting changes

Core Service Benefits

The advantages of having a senior consultant in your corner, with or without delivery.

Decisions with evidence

Every recommendation cites data, search results or documentation you can review.

Faster internal buy-in

Written memos and roadmaps make it easy to justify budget to leadership.

Reduced wasted spend

We spot work that will not move the needle before you pay for it.

Skills that stay in-house

Templates and coaching leave your team stronger after the engagement ends.

Independent oversight

We review agency and freelancer output without a conflict of interest.

Flexible delivery model

Move between advisory and hands-on execution whenever your capacity shifts.

How the engagement unfolds

Work Process

Five steps laid out as a timeline, from your free audit to the monthly report.

1

Free SEO Audit

We review your site and analytics, then send a short memo summarizing the biggest opportunities and risks.

2

Keyword Research

Demand, intent and competitor gaps are mapped into clusters your team can act on immediately.

3

On-Page Guidance

We deliver fix lists, brief templates and internal link maps, then review what your team ships.

4

Off-Page Strategy

An outreach and authority plan with target publications, pitch angles and safe placement standards.

5

Monthly Report

Rankings, traffic and leads against the roadmap, plus the priorities we agree for the next month.

Anonymized client data

Client Results

How one advisory engagement translated into organic growth over six months.

Organic enquiries per month during a consulting engagement

Client anonymized • 6 months

Values indexed to month 1 = 100

100Month 1
118Month 2
139Month 3
161Month 4
184Month 5
212Month 6
+112%Organic enquiries
+58%Keywords in top 10
-41%Pages with thin content

Client identity is withheld. The underlying Search Console and GA4 data is shared with the client every month.

Client voices

Client Testimonials

Leaders who used the consulting service before deciding on delivery.

"We finally had a roadmap everyone understood. Our developers stopped arguing about tickets and started shipping fixes."
C. BergmanHead of Marketing, SaaS, Sweden
"The monthly review call is worth the fee on its own. Honest advice, even when it meant telling us to spend less."
N. PatelFounder, DTC Brand, India
"They audited our existing agency's work line by line. Some of it was good, some was waste. Now we know the difference."
E. LaurentMarketing Director, B2B Services, Belgium
Who advises you

Team & Consulting Experience

Consultants who have both advised teams and delivered the work themselves.

MiaoSuPai has advised in-house marketing teams, founders and agencies since 2013. Our consultants have delivered more than 300 organic programs, so recommendations come from practice rather than theory.

Each engagement follows Google's people-first content guidance and the wider Search Central documentation. Where performance is the bottleneck we reference the metrics explained on web.dev.

Depending on capacity, clients pair the consulting service with our SEO consulting company retainer, a focused SEO audit service, or full SEO agency services when they want us to execute.

Consulting credentials

✓ 12+ years advising and delivering SEO
✓ 300+ organic programs reviewed
✓ Senior consultants only, no juniors
✓ Developer-ready technical briefs
✓ Independent agency and vendor reviews
✓ NDA signed before data access
✓ Advisory or delivery, your choice
Scoped to your team

Pricing & Custom Quote

Consulting fees depend on scope, markets and session count, so we quote after the free audit instead of publishing rates.

Diagnostic Sprint

A six-week focused review.

  • Full technical and content audit
  • Keyword roadmap
  • Two working sessions
  • Written findings memo
Request Consulting Quote

Monthly Advisory

Ongoing guidance for in-house teams.

  • Everything in Diagnostic
  • Monthly review session
  • Async question support
  • Roadmap updates
  • Team templates and training
Request Consulting Quote

Fractional SEO Lead

A senior lead embedded part-time.

  • Everything in Advisory
  • Weekly working sessions
  • Agency and vendor oversight
  • Board-ready reporting
  • Hiring and process support
Request Consulting Quote

Comparing models? Read our SEO consultant services page, review our monthly SEO services retainer, or check the SEO services pricing guide.

Before you book

FAQ

The questions teams ask before starting a consulting engagement.

What is an SEO Consulting Service?
An SEO Consulting Service gives you expert direction without handing over execution. We audit your site, research your market and deliver roadmaps, briefs and review sessions your own team can act on.
Who is consulting best suited to?
Teams with internal marketers, developers or writers who need senior guidance. It also suits founders who want a second opinion before signing a large SEO contract.
Do you implement the recommendations?
If you prefer, yes. Many clients start with consulting and then ask us to handle delivery. You can switch between guidance and execution at any point.
What do I receive each month?
A written summary of findings, updated roadmap items, prioritized tasks with owners, and a review session to walk your team through decisions and blockers.
How long does a consulting engagement run?
Most engagements run three to twelve months. Many teams begin with a six-week diagnostic sprint, then continue with a lighter monthly advisory cadence.
Can you work with our existing agency?
Yes. We often act as an independent advisor that reviews agency output, sets standards and helps you measure whether the work is delivering.
Do you sign NDAs before reviewing data?
Yes. We sign an NDA before accessing analytics, Search Console or internal roadmaps, and we keep all client data confidential.
How is the consulting fee decided?
Fees depend on scope, markets and the number of review sessions you need. After a free audit we send a custom proposal by WhatsApp or email instead of a public price list.

Get A Second Opinion On Your SEO

Request a free audit and we will send a short memo with the biggest opportunities, the risks and the scope we recommend. Advisory or delivery, your call.

Free audit • Senior consultants • NDA on request • 24-hour replies